About Us
The eyes are the windows to the brain
The eye is what connects us with the complex systems that keep us safe, healthy, and happy in the modern world. For over 20 years, EyeTracking has been using feedback from our eyes to perfect those systems and improve both the training and the performance of the people that use them.
Our team
Over two decades ago, the field of applied eye-tracking research began with us. Our founders, a team of researchers and cognitive scientists from San Diego State University, were researching cognitive modeling and assessment for the US Department of Defense, but their breakthrough developments had value far beyond the military. So, in 1999, they established EyeTracking to offer their unparalleled expertise and technology to the commercial sector.
Since then, we have continually pushed the boundaries of science in visual behavior and physiological measurement. The EyeTracking team consists of the top minds in eye-tracking and related disciplines, including statistics, cognitive science, experimental design, and software engineering. Our work has led to groundbreaking publications, innovative technology, and the steady growth of the eye-tracking industry. We’re proud to transform scientific discoveries into practical tools that make a meaningful difference to our clients and the people who use their systems.
Our Vision
Modern society relies on human-machine interfaces to do some of its most important work, from surgery to national defense. High performance in these systems relies on a combination of great design and proficient users. We provide the objective information you need to get both. Our mission is to make critical systems safer, better, and more efficient. Whether the setting is the operating room or the air traffic control tower, the goals are the same: better decisions, fewer errors, and a faster path from novice to expert.
Our Technology
Our eye-tracking system leads the industry in sophistication and ease of use. It is:
Non-invasive
Designed to not interfere with the task at hand
Flexible
Adaptable to any setting and compatible with many training and simulation platforms
Fast
Records and monitors in real time, allowing for immediate evaluation and feedback
Easy
Provides clear visualizations and other tools to help the user understand the data
Our patented methods for assessing cognition are what truly set us apart. Certain muscle contractions in the pupil indicate mental effort, and we’ve developed a proprietary method for isolating and analyzing these movements.
Using eye-tracking data, we can measure:
Cognitive Workload
Measure the level of mental effort during a task
Consciousness
The depth of patient anesthesia during surgery
Proficiency
The expertise in a task, from novice to expert
Cognitive State
Distraction, boredom, fatigue, overload, and more
Our Work
We have experience conducting research in laboratories, training simulators, Command and Control centers, Airports, operating rooms and more…
Aviation
Accelerate pilot training with objective assessments and personalized feedback
Improve usability of aircraft and air traffic control systems
Military and Security
Assess team decisions and fatigue in critical missions
Improve security screening processes
Automotive
Improve vehicle safety
Optimize the usability of driver controls
Detect distraction, fatigue and overload during driving conditions
Medical
Evaluate surgeons during live and simulated surgery
Set objective benchmarks for proficiency and certification of surgical trainees
Research
Build custom software solutions for top researchers
Research visual behavior and workload in populations with developmental disorders
Develop non-invasive indicators of concussion and progressive brain diseases such as Parkinson’s, Alzheimer’s, and Dementia.
Staying on the cutting edge of this rapidly evolving field
Our commitment to eyetracking innovation is evident not only in our achievements, but also in the creative spirit embodied by our entire staff.
